About Me

My photo
Hey everyone! I'm the Social Media Specialist at BGH Studios in Dayton, Ohio. I specialize in development, strategy, implementation and measurement of many types of social media campaigns.

Thursday, November 5, 2009

Gurus

Today I read an interesting article that did nothing shy of bastardize those in social media that are 25 years old. Really, I’m not shocked. I’m not surprised that each week articles from self-proclaimed social media gurus pop up and give an already heard rant on why those in social media should not be 25 years old. My question is why? Those that are now 25 grew up on computers (I had my own computer at the age 6), were along for the ride of explosive pop culture, saw the Internet grow and have the fastest fingers on the mobile phone front. Many explanations from these media gurus are that those that are 25 do not have the experience or the tact to begin to deal with the marketing and public relations tasks that arise in every day business and personal life. Again, is this the only reason? Yes, those that are 25 may not have the 20+ years of experience that some media gurus have, but when it comes to this new and remarkable phenomenon, many 25 to 50 year olds agree that social media should be integrated into the standard marketing mix of tomorrow. When will this stop? Wll it end when those of us that are 25 start ranting about those that grew up participating in mobile technology since the age of 6? It brings up interesting questions that not only hit the social media front, but also the generational divide. Well see…

Celebrity Tweets

Oh, goodie...a full list of celebrities first tweets on Twitter. I was just holding on to the edge of my seat for this.

http://techxav.com/2009/09/24/30-celebrities-first-tweet/

So really now, I find this article to have about a "2" on the fun-scale (I'm mocking one of the responses). About two weeks ago, Lewis Black was on television and stated that he is now on Twitter...and I think he mentioned that he gets paid. I have about a hand full of feelings towards this whole, "I'm a celebrity. I'm on Twitter. See, I'm still cool, but really I get paid a ton of money for it." Openly admitting to getting paid for using Twitter was genius and especially from Lewis Black as he exposed the true drive behind celebrity Twitter, but some of these celebs that made it into "celeb-world" for god-knows-what reason just need to stay off of it. The statistic is that roughly 20% of Twitter users are blocking the airways with meaningless, "What did I eat for lunch today?" type questions that clutter and muttle the true phenomenon of Twitter. I am a firm believer that many of these types of people are both celebrities and those that think that because their favorite celeb posted about their lunch they also need to. I sort of relate these celebs to the spammers on Twitter who bombard you with nothing but promotions and how to make a fast buck. When can we realize what the value of Twitter is and that it's not just a mere penny savor ad for the lost and stupid.